https://lisawhitsitt.squarespace.com/innovation daily 0.75 2023-08-13 https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631732223937-ND6ZALEZ7YEAGT1NHAWL/PATENT+DWG+atm+copy.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631750055308-JBHZVUVCATIXPQZP27D5/method+for+using+transparent+surfaces+1+copy.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631750230485-IG49JNU5LYDVMIMBPAI5/patent+image+4+copy.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631751393455-O9FBUNJP5UKL8HZKHN6Z/product+line+1st+year.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631751592842-ICN58JVNBNEQ6F69SE8Q/PAGE+WILD+PLANET.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631753920273-1D024J1P1JD02MA9TCG7/IMG_20160502_142911+copy.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631838486344-EXDM3MSWLMVN8XRU0GDO/trade+patent.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631839336425-FJ0SQCS5FUYA3RKVSXJN/Hemp+Brownie.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631839417151-IY6H984F83I6CBSI8OH7/clif-bar-seasonal-flavors.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631839542819-1C67DUS7UFLT27HFHXS3/candy+jewelry.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631920922242-CSSE6KN3WYY7SH013DJH/page%2Bnibble%2Bnotes.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632075528556-2GS1DEYX43WORS569Q6P/banana+Backpack.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631753644669-7A23WGET6KULIZ57X4AR/drinking+from+container.JPG Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631835987244-MN6VCWQR1W1I2V2EHUEI/IMG_1416.JPG Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631753553135-6Y7WA4FFA9LVRQG67XLL/CARDBOARD+POUCH.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631753265793-AW2UM0O2YP0RF4GGRX8W/IMG_0700.JPG Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631753777090-01RY6MC6JCDTXUIDVO3P/bento%2Bsketch%2Bcopy.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631753814167-MU30J8OA3ACSG3LH0ZBZ/RADAR+GRILL+PKG+1.JPG Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632246599169-MPY3VICE4JXHMN7DU0W7/Jaw+discussion.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632247287888-P9EG78WGTF2I8QXKPLOM/BEST+SHOT.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632247614101-VJLAS68GX9GZ3FBGL3WX/Quench+family.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652638785534-RHV7JME26RO56C5IZ1WS/ATM%2Bdevice%2Bwith%2Bsealed%2Bslot%2Bcopy.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1653273537357-AQYUYSP6W4S8CPKXCM82/Patent.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/2d402e9f-ba99-44db-afe9-9a03a4b8601b/Get+Real+Girl+snowboarder+copy.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/a9b14ef6-132c-4026-a8d4-61ee4082b177/ARTICLE.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1631752743979-T4AHJTB2LWZH8UFHQF9F/Get%2BReal%2BGirl%2Bbasketball%2Bcopy.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/3e7d6527-fdf4-47fe-a04c-7770bff996fc/karate.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/fb52f608-05f7-4819-92c1-84d44d22a7d0/Screen+Shot+2021-08-27+at+7.55.30+PM.png Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632342254767-NRITETT0MJO6LSER4CV9/accessories.jpg Innovation https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/3da3f500-6252-4a11-b1c8-a567ecfd17bd/multiple+heads.JPG Innovation 3D printed heads for mfg with face painting direction https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/40330a26-3d1c-4468-a146-a219d7900571/Jilly+Kitchen+copy.jpg Innovation Prototype doll with mock up packaging https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/2f80a86c-1b53-4e68-8742-a4e9ebaff0fe/egg+tart+proto.JPG Innovation soft goods prototype for flipping egg tart hat https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/4d58550e-cb3d-49d1-82aa-28c8f2abfa6b/early+pkg.JPG Innovation Early packaging studies https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/b6b6f697-559d-42fc-828c-f194325f4749/Screen+Shot+2023-08-12+at+6.52.30+PM.png Innovation my rough sketch for character refinement for artist. The artist's final art on right. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/01597447-956d-45ba-901e-ecd7b1baa912/girl+with+doll.jpeg Innovation Jilly doll in hands of children 2023 https://lisawhitsitt.squarespace.com/home daily 1.0 2022-05-14 https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632781081476-73GMB4XFC02AAN8BHXPX/Future+Gallery+sneak+peek+copy.jpg Home https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632781148113-HVDQL3KZTGKML9GJDLMT/visual+storytelling+cafe.png Home https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632781327647-BBZJ58IAEM5FT983Z1ZO/early+form+studies.jpg Home https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1633056048152-KLARATS4QZ90K1GQPUNS/simple%2Bprinciples.jpg Home https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652546118494-PC39DNKDTLX491XNI5SV/PAM.png Home https://lisawhitsitt.squarespace.com/vision daily 0.75 2022-05-14 https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632157221684-KN4O11LGTFYPSE3Q1H2X/Futures%2Bgallery.jpg Vision - Capital One Futures Gallery Saw the need to develop a future concept space that showcase a range of ideas that deal with future pressures. The Goal was to proactively explore and prototype future concepts, in order to have a pipeline of innovative ideas to pull from when collaborating with internal client projects. Led the team to define, design and build the first installation - the Future of Personal Data. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632157666462-KNBDO79P2URSW84OBS4I/Clif%2BConcepting.jpg Vision - Clif Bar Strategy to Reach Millennials Initiated work with the internal research team to understand macro trends. Millennials were leaving the bar category - they saw Clif Bar as their “father’s bar”. Led ethnographic research to uncover beliefs, behaviors and pain points. Created a room with prototypes that laddered up to the opportunities defined in collaboration with packaging team, CQI (craft, quality, innovation team) and the research team. We used this concept room to align leadership on potential directions that were not in the current roadmap and to show co-packers the areas of opportunity. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632157747178-U4NWM2AFA4XT6GAUYVZD/UPSTART%2Btile.jpg Vision - UPSTART early days, defining their vision Helped in early start-up days on a sprint for initial personas of potential customers. Personals were used for brainstorming and refining market direction. Worked in collaboration with Google Ventures. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632091846975-K8WRFAJ32LF2F2OJDRKF/Screen+Shot+2021-08-27+at+4.48.54+PM.png Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632092214380-CFX0LMTJNSK10XKYYL03/restaurant+model.jpg Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632092306085-Q5Z80IB6YQ4FRL8D239J/shelf.jpg Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632092345269-T3UNRYF9FRA8R87DZASZ/sleeve+carry.jpg Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632092367675-3HG5CWDBURCEQW5IQBMH/pockets+and+saddle+bag.jpg Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632092415635-2E3A7V2FJQ0538SCOM0A/IMG_3589.JPG Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632092476647-GW4J7HBRE44OH0LJG1ST/IMG_3588.JPG Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632108490293-5E4AZHK7BF7JI6TVBXMF/Capital+One+Cafe+final.png Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632108829087-DWEI0VSDMJFQ9PX0Q0N8/hub+sketch+early.png Vision https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632327601059-KT337LZ21ADOYJRFB7LK/Screen+Shot+2021-09-22+at+9.14.41+AM.png Vision https://lisawhitsitt.squarespace.com/human-centered-design daily 0.75 2022-05-14 https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632109574282-JDFDFH7ZLBC0LBUWV2TX/ATM+Behavior+types+copy.jpg Human Centered Design https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632109713464-19LO23Q7TDQHGP3YLSNX/feedback.jpg Human Centered Design https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632110125420-MRPYAXM6RPFY6O3R8M2W/slot+photo.jpg Human Centered Design https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632110949208-9IGHUBOTIWT5P5ET8T4D/observation%2BATM.jpg Human Centered Design https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652549757817-XAOCSX9ES0XN6N47PI0M/Clif+drinks.jpg Human Centered Design https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652552015103-M6KQG6S6TLAOZJ1ZZ7ML/Luna+engagement.JPG Human Centered Design https://lisawhitsitt.squarespace.com/storytelling daily 0.75 2022-05-23 https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632094299871-VVP3QA601SXG7EEMKCHB/Syncing.png Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632176735053-5M2RW25PAGSPCV6IHA74/Hub+image+copy.png Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632177965022-GXN46Y7BEKG721VT5WYR/Clif+rice+ball.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632344934707-LST8GX9BUO1SVBLEC2L3/fisheye.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632344978396-OY8EQVDYTE8MMTMHHA76/Screen+Shot+2020-09-09+at+9.15.43+PM.png Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632777845507-MWT362C78GBFQZUUPZYW/NPE+2016.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632777870432-HDIWEIODZ23YFUMJ42RX/little+kids+sampling+copy.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632777914022-83RUXGQ3N8AQYCEE80VF/2MC+PAGE+6.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632881037835-EESD006OAW1J3BUM9PR7/Typologies%252B1.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652546996851-N2EA8U5IXOJ0AFBAPLZ2/Whats+in+your+Medicine+Bag+pg1.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652548304111-A375RL9TST6LTH2ZLX3S/LED+flower+connect+to+links.jpg Storytelling https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1652552553007-TM1MIA74EIA2M4QU9R4Q/journey%2Bmap%2Brare.jpg Storytelling https://lisawhitsitt.squarespace.com/principles daily 0.75 2022-05-16 https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/91e328a6-585f-4cad-8b93-c8a640d0b185/Gill+interaction.jpg New Page - Envision the Future Don’t just focus on “low hanging fruit”. Look at the whole orchard. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632112126108-VR25YGRYBK81Q0N2V90J/Get%2BReal%2BGirl%2Bsnowboarder.jpg New Page - Empower Seek to provide platforms that can provide ways for people to express or voice themselves. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632111568881-NA598C7TX0AEZF9L4QYP/day+in+the+life+copy.jpg New Page - Make Approachable Create experiences that are tangible and relatable. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632112024290-KOLBBN1SEE9Z9XDKZBRF/P4970788%2Bcopy.jpg New Page - Integrate Sustainable Design Infuse sustainability holistically from the beginning of the design process. https://images.squarespace-cdn.com/content/v1/60e7679e799f761026bf6238/1632112241382-RLFZOWB286QRRPJ2LKSX/Cafe+thank+you+cup+copy.jpg New Page - Delight People will remember how you make them feel. https://lisawhitsitt.squarespace.com/contact daily 0.75 2021-10-01